Florida is involved in litigation with others, claiming that the company’s markets have been marketed for underage consumers.
Jul Labs, a famous e -cigarette company, agreed to pay the state Florida 79 million and accept new advertising restrictions as part of a settlement on the claim that the company misled consumers and marketing the minors for its vaporing products. In this case filed by the Florida Attorney General’s office in 2023, Jul has been accused of reducing nicotine risks, using the strategies that appeal to adolescents. This was the first time the company had to face problems Claim It has been marketing its products for underage consumers.
As part of the deal, Jul will cooperate $ 30 million in a newly established Vap Free Florida Florida Florida. The move will support the enforcement of the rules, which aims to stop the underage war and promote these products on how these products are promoted. The additional million will go to the Trust Fund, under the legal Affairs Department of 49 million additional Florida. Due to the state Florida, settlement funds will be distributed in the next seven years.
July The rigorous marketing rules will also have to be followed. The company is banned from the use of models under the age of 35 in its advertisements, and may not include branding or logo in television shows, movies, or other types of entertainment. Billboard is also prohibited on advertising, as well as any comparison between Jul’s nicotine content and traditional cigarettes. In addition, Jul is allowed to advertise in the media only where at least 85 % of the audience confirms the adult.

Florida’s Attorney General James Athemier praised the settlement and emphasized the state’s commitment to reduce the vapor of the youth. He said during a press conference at the Tampa office of the State Attorney General (AG), “We are happy with this settlement. I recognize Jul to work well with my office. We started this project as a VI to our children and our children today.
He said that protecting children from harmful products is a top priority and this agreement reinforces the leadership of Florida in the fight against the use of underage nicotine. Although Jul denies any wrongdoing, the company has been subjected to similar cases in other states, which has resulted in multi -million dollars in settlements and how to marke the vaporing products.
In April 2023, Jul agreed to a settlement of $ 462 million with six states and Columbia District that the company targeted the minors, the agreement was completed with 33 other states after a further 9439 million settlement. The agreement, announced by the Attorney General of the states, including California and New York, the company needs to save products behind store counters and confirm the age of online buyers.
Critics of Jul Products have long been argued that its sleek and stylish devices, along with its delicious nicotine beans, have also played an important role in increasing the vapor for adolescents. Although the overall decline in youth worsening rates have declined in recent years, health officials are currently monitoring the effects of all e -cigarettes in the market.
With this settlement, Florida involves receiving financial penalties and policy changes in other states, indicating an ongoing attempt to prevent underage Wapang and set up e -cigarette manufacturers for their marketing methods.
Sources:
Jul Labs Suite: AG announces Million 79 million settlement while marketing on children’s claims
